Esther Brouwer is Managing Partner at TBWA\NEBOKO. After studying Communications in Amsterdam, she started working in the communication industry. She has worked at leading advertising agencies. Now she works, among other things, for Albert Heijn and Etos.
Esther is also responsible for the development of Appie Today. Albert Heijn's own broadcasting channel. With successful formats like Buik, Billen Bonus, IkKenDitNiet and Blij met Sjoerd Appie Today reached a total of 150 million views, a VTR of 30% and a 30% organic reach within 1 year.