The McNificents are back! Together with McDonald's NL and the Ronald McDonald Children's Fund we created a campaign around five kids with a special story.
After the first introduction to the superheroes in 2019, we are back with 5 amazing new kids. These children, who had to stay in the hospital many times at a young age, are the models for this year’s action figures. With this campaign, McDonald’s NL tries to create awareness and donations for the Ronald McDonald Houses.
The Ronald McDonald Children’s Fund ensures that families can be close to one another. Especially when children spend a lot of time in the hospital, they need their family the most. That gives them power, superpower!
This year our McNificents are Ties, Olivier, Amadi, Lara and of course Liz! Five real children with a special story.